Business Financing

Customer Acquisition Strategy

Every successful business depends on its ability to consistently generate revenue. A customer acquisition strategy is the method a business uses to generate these revenues.

Churn Rate

In this guide we will explain what churn rates are in business and how they impact growth.

Monthly Recurring Revenue (MRR)

Monthly recurring revenue (MRR) refers to the revenues a business generates that are on-going in nature.

Return On Ad Spend (ROAS)

In this guide we'll explain what return on ad spend (commonly abbreviated as ROAS) is and why it is useful for...

Customer Lifetime Value

Understanding customer lifetime value answers the question: "What is a customer worth to us?"

Customer Acquisition Cost

This guide explains what customer acquisition cost is and why it's an important metric to monitor in business.

Intro To Commercial Banking

This guide explains what commercial banking is and explains commercial banking products and services.