Business Financing

In this guide, we will explain what an inbound sale strategy is and highlight some considerations for creating one.

This guide explains what outbound sales strategy is and looks at how to formulate an effective one.

Every successful business depends on its ability to consistently generate revenue. A customer acquisition strategy is the method a business uses to generate these revenues.

In this guide we will explain what churn rates are in business and how they impact growth.

Monthly recurring revenue (MRR) refers to the revenues a business generates that are on-going in nature.

In this guide we'll explain what return on ad spend (commonly abbreviated as ROAS) is and why it is useful for...

Understanding customer lifetime value answers the question: "What is a customer worth to us?"